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Table 3

Comparisons of mean outcome scores for the different makeup looks versus no makeup obtained from the regression models (see Table 4).
OutcomeContrastEstimateSEt-StatisticDFP
250 ms CompetenceGlamorous vs No Makeup0.420.0316.0326502<0.0001
Professional vs No Makeup0.410.0315.5526502<0.0001
Natural vs No Makeup0.20.037.6426502<0.0001
LikabilityGlamorous vs No Makeup0.210.037.5926502<0.0001
Professional vs0.260.039.4126502<0.0001
No Makeup
Natural vs No Makeup0.150.035.4526502<0.0001
AttractivenessGlamorous vs No Makeup0.830.0331.1926502<0.0001
Professional vs No Makeup0.760.0328.7926502<0.0001
Natural vs No Makeup0.40.0315.2826502<0.0001
TrustworthinessGlamorous vs No Makeup0.090.033.52265020.0004
Professional vs No Makeup0.140.035.1726502<0.0001
Natural vs No Makeup0.10.033.76265020.0002
Unlimited CompetenceGlamorous vs No Makeup0.30.0310.1626502<0.0001
Professional vs No Makeup0.370.0312.5426502<0.0001
Natural vs No Makeup0.240.038.2226502<0.0001
LikabilityGlamorous vs No Makeup-0.020.03-0.79265020.4293
Professional vs No Makeup0.160.035.1826502<0.0001
Natural vs No Makeup0.150.034.9326502<0.0001
AttractivenessGlamorous vs No Makeup0.680.0323.0126502<0.0001
Professional vs No Makeup0.760.0325.5626502<0.0001
Natural vs No Makeup0.480.0316.126502<0.0001
TrustworthinessGlamorous vs No Makeup-0.130.03-4.3326502<0.0001
Professional vs No Makeup0.040.031.5265020.1337
Natural vs No Makeup0.090.033.15265020.0016